Just last week one of our agents showed a property at 4547 W. Tesch in Greenfield, WI to one of the buyers she has been working with, that has been on the market not with one but two different MLS only flat fee/limited service companies. As I have posted before, most sellers who try the flat fee route and pay a hefty upfront fee are out the money and prolong the sale of their property. This is the first time we have encountered a case where a seller has paid an upfront fee to two different MLS only/limited service companies (probably around $500 each time). This defies logic and clearly exemplifies how the process of selling a home lacks critical thinking on the part of some sellers.
This property has been on the market for over 550 days and was with two different agents in addition to the limited service brokers but at much higher price than currently on the market. They probably never received the proper advice on pricing, presentation and staging necessary to get the job done at a reasonable time frame. The choice of agents employed by the sellers of this property was without much research as they both do very few closings/year and consequently have nowhere the capabilities of our average agent.
In the current real estate market, sellers need to be judicious on using the best agents in the metro area. A little research would show that we offer not only highly skilled agents but we charge much less than a 5, 6 or 7% agency.
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That is hard to believe, maybe they got a break from one of them?
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